WV Lottery Bluegrass Commerical, 2004

In early 2004, Joe was cast to appear in a West Virginia Lottery commercial by Charles Ryan Associates with such other local luminaries as mandolin champion Johnny Staats, Mountain Stage music director Ron Sowell, multi-talented bass player/vocalist Jim Martin and up and coming country artist Rachel Dickerson.


Writing about the commercial a decade or so later, production designer Time Henderson of Columbus, OH, called the music commercial “a joy to shoot and a lot of hard work to pull together in just three short days,” adding, “I was responsible for set design, location procurement at Stonewall Jackson State Park in Lewis County, talent accommodation and props.”